
The world of UX design in 2024 is filled with cutting-edge innovations and thoughtful user-centered experiences that push the boundaries of what’s possible. From immersive travel apps to AI-powered ADHD motivator app, the following five projects represent the best of UX design—each with its own unique impact and focus. Here's a closer look at the top 5 UX designs of the year.
Designer: Minjeong (MJ) Park, Radiya Aheto, Casey Rowlalnd
Category: Community & Travel UX
Notable for: Spontaneity, Cultural Exchange, Immersive Travel Experiences

Minjeong Park and her team’s Airbnb Local project is a perfect example of how UX design can foster connection and enrich travel experiences. Shortlisted for the 2024 Creative Conscience Awards, this project reimagines how users connect with local culture and experiences while traveling. Through an intuitive, immersive interface, Airbnb Local tailors itineraries based on real-time location, environmental factors, and cultural highlights.
The design prioritizes a sense of belonging, allowing users to feel belong anywhere. Travelers could explore nearby experiences, join impromptu activities, and collect stamps and stickers as digital souvenirs of their journey. With Airbnb Local, users are empowered to explore not just the destination, but its community, all through a streamlined, engaging experience.
Why It’s a Standout:
This design isn't just about booking a place to stay; it's about fostering deeper connections with the places and people users encounter. By integrating local experiences and a user-first interface, this project raises the bar for how tech can elevate the travel journey.
Designer: Seoyun (Yun) Cho
Category: Health Product
Notable for: Motivation, planning, ADHD

GEMI is an innovative app designed to support individuals with ADHD by providing accurate information, fostering understanding, and promoting holistic management strategies. Created by Yun Cho, a product designer with a degree in Communication Design and a minor in Psychology from Pratt Institute, GEMI addresses the challenges many ADHD individuals face—frustration, shame, and difficulty in navigating conventional productivity tools.
GEMI is more than just a productivity app—it’s a personalized and empathetic tool designed specifically for individuals with ADHD. Unlike traditional task managers or ADHD-focused apps that emphasize rigid structure, GEMI recognizes the fluid and nonlinear ways ADHD minds work. One of its core features is a personalized gemstone system, where each user receives a unique gemstone based on their dominant ADHD symptoms. This gemstone symbolizes self-awareness and identity, reinforcing that ADHD traits are not just obstacles but unique strengths that can be harnessed.
GEMI also introduces a rewarding system inspired by mining, where users "mine" their gemstone by completing small, manageable tasks tailored to their cognitive patterns. Instead of punishing missed tasks, the app focuses on progress and encouragement, offering visual and interactive feedback that keeps users engaged. As users build routines and complete goals, their gemstone evolves, reinforcing positive habits through gamification and intrinsic motivation.
Why It’s a Standout:
The app’s mining-inspired reward system encourages progress through interactive engagement, making task completion feel motivating rather than overwhelming. By blending psychology, gamification, and human-centered design, GEMI redefines ADHD management, offering a companion that understands and supports users in a way that no other app does.
Designer: Gabriella Ramirez, Tasha Bwalya, Paula Rey
Category: Social Justice & Safety
Notable for: Protest Safety, Real-Time Connectivity, Community Empowerment

SUDA is a groundbreaking project designed to empower activists by bridging the gap between safety and effective activism. This comprehensive digital tool offers real-time support during protests through features such as LiveTrack for location sharing, Community Connect for seamless networking, and ProTips for educational resources on protest preparedness.
The app stands out by addressing protest-specific safety challenges that traditional location-sharing apps often overlook. With verified updates, accessibility-focused design, and collaborative tools, SUDA ensures activists can stay informed, connected, and secure while advocating for change. The platform fosters a sense of community and equips users with practical tools to navigate the complexities of modern activism.
Why It’s a Standout:
SUDA redefines the intersection of technology and social justice, providing activists with tools to organize safely and effectively. By prioritizing user safety and empowering communities, it sets a new standard for how digital solutions can support meaningful activism and social impact.
Designer: Julio Silva, Rhayana Muller, Luiz Arthur Vasconcelos, Kendy Shirasu, Beatriz Goncalves
Category: Financial Education UX
Notable for: Social Impact, Accessibility, Creative Education

Outcoins by 21 Grams is a bold and innovative approach to educating people about cryptocurrency and digital finance. With the rapid growth of digital currencies, many people are left behind due to a lack of understanding. Outcoins tackles this gap by transforming spare change into an educational tool.
The platform rounds up small purchases and converts the spare change into fractions of cryptocurrency, offering users a tangible way to explore and learn about the world of digital finance. The interface is designed to be intuitive and engaging, making complex concepts like blockchain and crypto investments accessible to everyone, regardless of their financial or technical knowledge.
Why It’s a Standout:
Outcoins breaks down barriers to cryptocurrency education by combining real-world engagement with digital financial tools. It’s not just a platform; it’s a movement toward financial inclusivity and empowerment, wrapped in an elegant and user-friendly design.
Designer: Nikolaj Leongard, Julius Winckelann, Nui Lauridsen, Laura Michelsen Havlit
Category: Sustainability & Environmental Awareness UX
Notable for: Climate Impact, Behavioral Change, Innovative Gamification

Sky Key, created by Sky Creative Agency, is a groundbreaking UX initiative designed to empower users to take climate action through small, meaningful changes in their daily lives. The platform gamifies sustainability by allowing users to unlock "keys" to environmental knowledge and actions, encouraging a shift in behavior toward a greener lifestyle.
The app delivers personalized suggestions based on users' habits, providing practical ways to reduce their carbon footprint. By turning eco-friendly practices into engaging challenges and tracking their impact, Sky Key fosters a sense of accomplishment and community-driven change. Its sleek, intuitive interface ensures that environmental consciousness feels not only accessible but also rewarding.
Why It’s a Standout:
By integrating education, action, and gamification, Sky Key redefines how technology can inspire environmental stewardship. Its ability to motivate users to embrace sustainable habits makes it a benchmark in UX design for social and environmental impact.
Conclusion
These top 5 UX designs of 2024 showcase the innovative spirit of the design world. Whether it’s creating personalized, immersive travel experiences with Airbnb Local or reimagining ADHD with GEMI, each of these projects highlights the importance of user-centered design. As technology continues to advance, these designs represent the future of user experiences—where innovation, intuition, and impact come together to create products that truly make a difference.